DFC
由中法政府合資成立的中法莊園,坐落於和法國波爾多相同風土條件的河北懷來,孕育出高品質的中國原產地葡萄酒,旗下的東花園品牌,由法國建築師依據當地文化符號,「故宮紅牆與長城灰磚」所設計的酒莊建築為概念形象,設計符合品牌基因的酒標與包裝
Located in Huailai, Hebei which shares similar terroirs of Bordeaux in France, Domaine France Chinois is a joint venture by the Chinese and the French governments, dedicated to producing high-quality wine originated from China. Based on the conceptual image of the winery architecture of DFC’s brand East Garden which was designed by a French architect who was inspired by the local cultural symbol “ the red walls of The Forbidden City and the gray bricks of The Great Wall”, we have designed the wine label and the packaging in line with its Brand DNA.
Service
Packaging Design
Creative Director
Thomas Chiang
Graphic Designer
Phil Yang
Client
DFC
Year
2019